One of the number one questions I get from new or aspiring Virtual Assistant is, where do I find clients?

Luckily, there are tons of people out there needing virtual help, and lots of resources to find them.


I found my very first client on Upwork. Upwork is an online platform that acts as a marketplace for freelancers to connect with people needing their services. You can create a freelancer profile and/or look through job postings.

The benefit of using Upwork is it’s a platform just for freelancers. However, there are a few cons, one of which is Upwork gets a cut of the money you earn. I mean, that’s how they stay in business after all. You also have to earn ratings from other jobs on Upwork and it’s hard to get jobs without them. It’s like a catch 22.

Here are several other websites similar to Upwork. Some are free and some have a membership fee. I’ve tried all of these and never been successful, but hopefully you’ll have a different experience! I know a lot of other VA’s that have been very successful using these sites.



Facebook is where I’ve been the most successful. You’d be really surprised at how many Facebook groups there are out there with job postings. Just be careful to be very intentional when you go in these groups and don’t get sucked into a time warp.

I usually go in these groups once in the morning and once in the afternoon and search #jobopp. If I’m not intentional like this, I’ll start scrolling and get so sidetracked I never end up searching.

One bit of advice. There is a LOT of competition in these groups. When I first started, I would read through all the comments for a job posting and then talk myself out of inquiring because I would think I didn’t have what it takes to compete with all these other applicants. I’m here to tell you, DO NOT DO THAT! You’re just as qualified and as deserving as they are to be considered. Now I don’t even concern myself with the number of comments or what they are. I just say what I have to say and move on.

You also want to make sure you’re doing what the person asks in the post. Some of them don’t want any DM’s, some don’t want you to comment, some want an email, etc… If you can’t follow these simple directions, you won’t be considered.

If they don’t mind a DM, I’ll comment on their thread that I’m DM’ing them and also tag them. If you’re not their friend on Facebook, your DM will go into a message request folder and they might miss it if they don’t know to look for it.


Instagram is a good place to promote your services and make those connections with possible clients. Nurture those relationships and give value to others on their posts to get noticed.

Instagram is not a platform I’ve used to find clients, but I know they’re out there!


LinkedIn is also a great place to create a profile and make connections with others. I haven’t used this platform for this purpose either, but I know lots of others that have been successful.


Referrals go a long way in growing your Virtual Assistant business. If you offer a referral credit, that could also incentivize people to send clients your way. Just be sure to specify the fact the potential client has to sign a contract before you hand over that referral fee.


Having your own website to use as a portfolio could also bring you in potential clients. It’s a great place to list out your services, showcase testimonials, and show off your website design skills if that’s your thing. But don’t let the lack of a website keep you from getting started.

As you can see, there are many places you can use to find clients. Once you find something that works for you, use that as your number one lead generating source.

If you want to read more about how I started my own Virtual Assistant business, click HERE.

Where to Find Clients As a Virtual Assistant